How to reach new market visitors
Want to be seen by a new audience? Footfall is a huge deal for markets – and we can help drive yours.
Pedddle gives you exposure so that you can drive online traffic and get people to visit your events in person too. 64% of our web visitors are market visitors (customers); people looking to attend events just like yours!
As of January 2025, 79% of the UK population (that’s approximately 54.8 million people) are active social media users (stats from Sprout Social). Pedddle’s active Instagram page has over 37k followers who are looking for creative artisan events – that’s a whole lot of people we can show your events too!
Simultaneously, our website has approximately 400k users per year, creating around 800k page views.
We also have a sister website, Tresstle, which is dedicated to running creative events online. This could give further exposure to your events, and encourage new visitors. Click here to find out more.
I want to find stallholders for my markets
You’re in the right place! By listing an event with Pedddle, your market will be instantly more visible for stallholders to find you and enquire. You can use our market directory for FREE to find stallholders local to you, and you can filter them by stall type. You can reach out directly via the contact form on their page, or tell us and we’ll shout about your market applications being open*!
We are also introducing a brand new incentive scheme. Encourage your stallholders join Pedddle and they’ll list on your organisers page, then you’ll get money back in return! Click here to sign up to our mailing list and be the first to know when this programme is released.
*Premium and Enterprise Member benefits only
Have you heard of Eventaly? It’s a one-stop platform for market organisation, helping you keep track of your stallholders, curate them for markets, and deal with all of their invoicing and payments too.
Why is Pedddle unique?
Pedddle is the premier artisan directory in the UK. Founder Nicki visits markets often, encouraging people to visit their own local markets and shop independent.
Our USP is our market check-in (which you can read about below), but we have a plenty of other unique features too!
Pedddle has:
- A strong focus on independent businesses. We specifically champion small, independent, creative artisan businesses. Pedddle is curated to support the handmade, creative, and local movement.
- A targeted audience. We’re not just a generic business directory – people searching through Pedddle are looking specifically for artisan, creative events.
- Great traffic, with around 400k website users per year, and 800k page views.
- Geolocation features. Pedddle users can discover markets and stallholders nearby, thanks to our built-in geolocation tools allowing them to filter by County. This is a game-changer for local engagement!
- Strong branding. Given that we work with the creative community, our entire Directory and community experience is design-led, with a focus on aesthetic, photo-rich aspects to reflect the businesses that we work with in the most positive, professional light.
We have many different features for Market Visitors and Stallholders, but when it comes to Event Organisers, getting your stallholders listed can benefit you.
What is market check-in?
Market check-in is a feature our stallholders use to “check-in” to the markets that they are selling at in advance, once they’ve been accepted to trade with you.
Encourage your Stallholders to ‘check in’ to the markets they are selling at, and they will show up on your Market Page(s) and your markets will appear on their stall page in return. The cross-promotion in this is a fabulous benefit.
It creates further reciprocal links and boosts your visibility, as market visitors can click on a market page after an event and see who traded at that market for up to 6 months afterwards.
