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Spuggy Designs

Woking

Colourful, sustainable unisex knitwear handmade in Surrey using natural fibres.
Spuggy Designs blends tradition with playful, modern design.

Model wearing teal and black knitted striped poncho, stood against a cream wall.
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spuggydesigns.co.uk
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Who we are

Spuggy Designs is a small, sustainable knitwear brand based in Surrey, UK, creating colourful, handcrafted knitwear for all genders, ages, and seasons. Founded and run by Helaina in her home knitting studio, Spuggy Designs blends traditional hand-knitting with self-taught machine knitting to produce beautifully made pieces that are both practical and playful.

With over 20 years of knitting experience, Helaina creates each design on a manual, hand-powered knitting machine—combining craftsmanship with conscious production. At Spuggy Designs, everything is made using natural and eco-friendly fibres like Merino wool, British wool, and recycled cotton. Most items are made to order, reducing waste and supporting a more sustainable way to shop.

The unisex collection at Spuggy Designs includes soft Merino and British wool scarves, chunky snoods, cosy hand warmers, beanie hats, jumpers, ponchos, and even adorable seasonal baby hats—perfect for little ones. Prices range from £17 to £200, so there’s something for everyone, whether you’re buying a thoughtful gift or a timeless wardrobe staple.

Sustainability, comfort and colour are at the heart of Spuggy Designs, with every item thoughtfully designed and crafted to be worn, loved, and cherished. If you’re after feel-good knitwear that supports slow fashion and small-batch making, Spuggy Designs is your go-to.

Visit SpuggyDesigns.co.uk or find us at a local makers’ market. Follow @SpuggyDesigns on Instagram for behind-the-scenes peeks, new product drops, and market updates—we’d love to see you there!

Contact Spuggy Designs

Located in Woking