Craft fairs are bustling events that bring together artisans and buyers in a celebration of creativity and craftsmanship – But what sells at craft fairs? For both seasoned crafters and newcomers, participating in craft fairs are an exciting opportunity to showcase their skills and generate income, so this blog explores.
With so many unique products on display, it’s important to understand what kind of things customers are looking for and what does well in a vibrant marketplace.
We’ve put together a list of popular items that tend to attract customers at craft fairs to help you make an informed decision and set yourself up for success. Read on for some craft fair product ideas…
What Sells at Craft Fairs?
Handmade Jewellery
Handcrafted jewellery continues to be a perennial favourite at craft fairs. From delicate necklaces and bracelets to statement earrings and rings, handmade jewellery offers a personal touch that mass-produced items cannot match. But what sells at craft fairs?
Unique designs, high-quality materials, and attention to detail are key factors that attract customers. Offering a range of styles, from bohemian to minimalist, allows you to cater to different tastes and preferences, but we suggest picking a niche you can become known for. Whether that’s colour, style or material type – that’s up to you!
Home Decor
Artisanal home decor pieces have a special place in the hearts of craft fair attendees. From hand-painted ceramics and pottery to hand-woven textiles and macrame wall hangings, these items add a touch of personality and warmth to any living space.
When it comes to what sells at craft fairs, nature-inspired motifs, vibrant colours, and functional designs tend to be popular choices, but shoppers love a personal touch. Consider offering a variety of home decor items, such as vases, candle holders, pillows, and wall art, to appeal to a broader customer base – think outside the box when it comes to your product range and things that could compliment one another.
Natural Bath & Body Products
With an increasing focus on self-care and wellness, natural bath and body products are highly sought after at craft fairs. Customers are shopping for things they can’t get anywhere else, so consider what makes your products unique. Whether that’s sustainability, ethical production methods or locally sourced materials, shout about your USP (unique selling point)!
Handmade soaps, bath bombs, body butters, and skincare products made with organic and skin-friendly ingredients capture the attention of customers looking for luxurious and environmentally conscious alternatives to commercial products, but made in your own style. Great-smelling products can also be a way to draw the crowds in, and when it comes to what sells at craft fairs, people gravitate towards the popular stalls!
Experiment with appealing scents, attractive packaging, and consider offering sample sizes, special market-day offers or even gift sets for customers to try multiple products.
Pedddle has a QR code system that can help stallholders with this! Click here to see what that means.
Artwork & Prints
Craft fairs are a perfect platform to showcase your artistic talent! Paintings, drawings, photography prints, and mixed media art can be popular choices among art enthusiasts and those looking to adorn their homes with unique pieces.
You could offer a variety of sizes and themes to cater to different tastes, all in your unique style, and consider providing affordable options at different price points, like prints or postcards for those looking for smaller mementos, and larger prints or paintings as the main piece.
You may be surprised at what sells at craft fairs – sometimes larger, more expensive pieces get snapped up! You never know who’s on the lookout for their next big art piece…
Handmade Accessories
Handcrafted accessories are always in demand, as they allow individuals to express their personal style. Items such as handbags, wallets, belts, scarves, and hats make great additions to a craft fair stall, whether you’re selling vintage or more modern wares. It’s always good to narrow down your offering though, and be known for a certain type of product.
Different materials like leather, fabric or recycled materials, to create eye-catching designs, can stand out from mass-produced accessories, and tie your products together with a theme.
Brand story is also important, and handmade accesories could be a great way to tell it.
Children’s Toys & Clothing
Craft fairs are family-friendly events, and parents are often on the lookout for unique and well-made toys and clothing for their children, or for others as gifts (kids have a lot of birthdays, after all!).
Hand-sewn plush toys, wooden puzzles, and personalised baby clothes are popular choices. Focus on safety, durability, and age-appropriate designs when creating items for children, to define your niche.
Which one will you pick?!
Whether it’s handmade jewellery, home decor, natural bath and body products, artwork or accessories, understanding what sells at craft fairs should help you find the right niche and honing your craft will contribute to your success. Remember, authenticity, passion, and a commitment to quality craftsmanship are essential elements that will set you apart and help you thrive when selling at market.
The best thing you can do is some literal market research – visit your local markets and observe what’s popular, chat to stallholders and note down what’s selling!
Want more ideas? Visit our Instagram page for some top-notch small biz inspo.
And if you want to discover a community of like-minded stallholders, join Pedddle. Click here for more info.