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Meet the Maker; Whale Tail Art, This Thursday and Emma Gadd

Meet the Maker

Featuring three of our wonderful ethically conscious stallholders, come and Meet the Maker…

make up bag, Whale Tail Art. Pedddle

We have many ethically friendly, environmentally aware and charitable stallholders at Pedddle, and this week we’re celebrating three of them in our Meet the Maker blog!

Environmental awareness has been on the rise in recent years and with Veganuary in full swing, we felt this was a great time to get to know more.

Introducing the delightful Whale Tail Art, This Thursday and Emma Gadd Art, in our latest Q&A:

Pedddle: What environmentally friendly products do you use, and do you support any charities with your products? 

Whale Tail Art: Last year our chosen charities were the British Divers Marine Life Rescue and Surfers Against Sewage. I’m going to sit down soon to research and speak to some other charities which I’d love to work with in 2020. 

All of the fabrics I use are natural, un-dyed fabrics to try and keep them as sustainable as possible, and the tote bags and make-up bags are natural cotton. Our posters are printed on 100% recycled paper too!

This Thursday: I try to be as eco-conscious as possible at all times. All of my prints and postcards are printed onto recycled paper, and the envelopes I use are all recycled too. The paper I use for my greetings cards is FSC approved, environmentally friendly stock. I also use biodegradable protective bags for prints, cards and calendars. I reduced my remaining 2020 calendars down to £10 each, and £5 from each sale is going to Wires Wildlife Rescue, to help animals suffering due to the fires in Australia. I’m keen to try and do more things for good in the future!

Emma Gadd: I’m currently raising money for the Australia Zoo Wildlife Hospital. I have drawn a Koala, and recently ran a prize draw for the original to raise funds. I will also be producing 50 limited edition prints of the drawing, with the profits from all sales going directly to the charity. We’ve already raised over £1100 so far! 

Over the course of the year, I’ll be producing a new line of ‘endangered species’ drawings, trying to raise awareness about the impacts of human activity and climate change on our wildlife. 10% of the sales from each print sold in these lines will be donated to specific charities related to the animal that I’ve drawn. 20% of the original drawing price will be donated too.

Pedddle: This all sounds amazing! What other plans do you have for 2020?

Whale Tail Art: I’m hoping to create more artwork and designs for existing products as well as some new products too. Next up I’ll be expanding our cosmetic bag range, adding an orca and a turtle. I’d really like to launch some new products too. Bottles and reusable coffee cups are something I’ve always wanted to do, but that’s still a work in progress at the moment! 

This Thursday: I have a huge range of greetings cards coming for 2020, which I have just shown at Top Drawer. I also have lots of plans for new products that I need to get started on, which will include lots of water-based animals and a few new landscape prints.

Emma Gadd: In 2020 I’ll be focusing more on the wildlife side of my art, and I’m hoping to get some of the larger agriculture shows booked in. I will also be launching a ‘farmyard’ series of drawings this year too. At some point I’m hoping to expand into some merchandise, such as coasters, placemats, tea towels etc. 

Pedddle: Everyone has such great plans for the New Year – we can’t wait to see everything come to market! What is your current best selling product and why do you think this is? 

Whale Tail Art: My tote bags are the best selling product so far. I think that’s probably down to them being so practical, I use mine every day!

This Thursday: My Garden Birds print or my Peak District Edges print are my best sellers, just over taking the Whales in the past year! I think people are much more aware of our birds and are starting to realise that they need protecting, which does just seem to make things more popular! I am also often told it’s going to be a gift for a hard-to-buy-for grandpa which is pretty cute too!

Emma Gadd: My greeting cards are my best seller at markets. People often comment on the quality of the cards and like that they are recycled. The cards are printed to a very high quality and because of this a lot of people will buy them to frame as ‘mini prints’. I like this idea as they aren’t just being thrown away after being sent to someone, they can be enjoyed for years to come. 

Pedddle: It’s always so lovely to hear great feedback from the public. What is the most satisfying element of producing your work?

Whale Tail Art: I think the most satisfying thing about making my work is seeing people’s faces and hearing their comments at markets. It’s also amazing when I’ve been sent photos from friends who’ve spotted someone with one of my bags! 

This Thursday: It sounds weird but I really like it when people call me clever for my paintings! Aside from that, I really love hearing where things are going to go – whether that’s somebody’s kitchen wall, a gift for a friend who loves something in particular, or they’ve found the perfect card to send to a loved one!

Emma Gadd: There are two sides to my work. With the pet portraits, it’s a great feeling when I know I’ve created something special for people to treasure their pets. I often get clients say how much joy the drawing brings them each time they look at it, and it’s nice to know my work can do that for them. The wildlife side is more personal to me, and it’s nice to experiment with different wildlife, colours and textures.

Pedddle: Getting to meet your buyers and seeing people’s reactions to your products first-hand is something that many of our stallholders love most about attending markets. How long have you been attending markets now? 

Whale Tail Art: I started going to markets in 2017 with my other creative business, so I slowly started to introduce Whale Tail products into them. I think my first one with a range of Whale Tail stuff was in the summer of 2018, when I had just one bag design and some artwork. 

This Thursday: My first market was the first Etsy Made Local when I first moved to Sheffield in 2015! I used to get so much anxiety beforehand, and speak to no one at all when setting up, so I only did a couple a year. My stuff is pretty different now (except my bear hug card), and I do a lot more markets because now I’m so used to them that the anxiety is way less and once set up is done I love them! It’s just nice to see real life people.

Emma Gadd: I only started attending markets in April 2019 so I’m still a newbie!

You can find products from each of these wonderful stallholders and many more on Pedddle:

We hope we’ll see you all at many markets this year!

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